Funnels is a user path analysis tool that you construct step by step paths using any data point to visualize users passing through and getting stuck at each step. You can use all your data points to construct your funnel steps and you can apply filters to each of the steps individually. You can visualize Funnels within its dedicated view and also via Dashboards.
Some highlights about the Funnels include:
- Funnels work retroactively. Meaning, you don’t have to create all your funnels prior to being able to explore the data, but you can create them on-demand and explore data for any past period.
- Funnels offer you the option to report the data based on the same session or session independent occurrence of the steps you select.
- Funnels automatically report time in-between average for each step, for you to visualize how much time it takes for users to move between steps.
- For each funnel step, the number of users passing through and getting stuck are presented as links so that you can navigate to the individual list of User Profiles from each step.
You can reach the full feature specifications of this feature from our User Guide documentation: